25 years

L&B Design was founded in the UAE in 1988

1 mantra

Punctuality and rapid turnarounds

The Beginning

The founding duo of L&B Design, Quirien Lakeman and Sarah Baerschmidt, identified a unique demand in the UAE market for high-quality, customised merchandise back in 1988. Without delay, they ventured forth by aligning with renowned entities such as the Wild Wadi Water Park and the prominent Jumeriah Group Hotels. Their product spectrum was diverse, offering everything from polo shirts and beach towels to shorts and sand buckets.

With a clientele ranging from education to construction sectors, their collaborations expanded to encompass the ruling family’s ventures, including eminent entities like Air Wing and the A1 Grand Prix. Their alliance with celebrated jockeys from Godolphin was another feather in their cap.

Those initial days, characterised by fewer constraints and cash-based dealings, emphasised the importance of their reputation. According to L&B Co-Founder Sarah Baerschmidt “You are as good as your last order. We thrive on referrals and love to see our merchandise stand out at events.”

“L&B prides itself on providing fast turnaround times. We deliver ahead of a deadline and our reputation for supplying merchandise for events proceeds itself. We were, therefore, impressed with the speed and agility with which RAKEZ processed business set-up.”

Quirien Lakeman

Co-Founder, L&B Design

Success Story

L&B Design’s narrative is not solely rooted in its past. It’s a journey of consistent deliveries, eco-friendly initiatives, and iconic projects. Punctuality and rapid turnarounds became their hallmark.

Their dedication to the environment led them to initiatives like reducing plastic usage through bulk bundling and promoting sustainable fabrics such as Rpet and organic cotton.

One of their standout projects was the crafting of the world’s largest Kandora, majestically hung from Level 3 to the ground floor of Dubai Mall. This impressive Kandora served a dual purpose: as an innovative backdrop for a video game and to promote a detergent brand.

The Future

With an illustrious history to its credit, L&B Design is now poised for future endeavours. The booming tourism landscape of Saudi Arabia offers promising prospects for their branded merchandise.

For budding entrepreneurs navigating the dynamic UAE market, L&B Design offers wise counsel: “Where there is a will, there is a way.” While challenges are part and parcel of the journey, help is always accessible. “Our association with RAKEZ stands as a testament to this. The organisation’s unparalleled support, friendly staff, and its user-friendly client portal have been instrumental in our growth. Situated conveniently downtown, their team, reachable through diverse communication means, from mobile calls to on-site meetings, embodies the ideal partner for any SME in the UAE. We cannot recommend RAKEZ enough!”

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